- Dr Mohamed Zaki
- Jul 5, 2015
People talk about ‘data being the new oil’, a natural resource that companies need to exploit and refine. But is this really true or ...
- Statistics Specialist
- Apr 30, 2015
First, it is important to define the term big data and differentiate between data analysis and data analytics.
Big data refers to data sets s...
- Feb 16, 2015
Here’s a quick look at how big data is forever changing the marketing landscape.
In the past, marketers had to use their...